Source : Bavaria Radio 5
On the 22nd of Jan 2006 BR5 (Bavaria Radio Station 5) talked about Noni being nonsense and that it doesn’t cure anything, as has also been confirmed by the European Union official food laboratories in Germany. The original article can be found on the link above. Following is a short transcription of its content into English.

Noni Juice has been praised as a cure-all for arthritis, high blood pressure, and even cancer. However, the EU food authority (EU-Lebensmittelkommission) has found absolutely no evidence of these health claims or any functional aspect of the juice. If you wish to feel healthy by drinking a juice, you can just as well drink orange-juice or apple-juice. Since 2003 Noni Juice has been allowed on the market as a food supplement. The pushy sales tactics of some of the dealers involved in this “Multi Level Marketing” scheme can be compared with a snowball effect in expanding sales in Germany. On many internet forums/chatrooms you will regularly find recommendations made by enthousiastic Noni Juice drinkers, who shortly thereafter expose and acknowledge themselves being dealers and sales people of the juice.

Vera Landner of the Lebensmittelchemikerin des Bayerischen Landesamtes für Gesundheit und Lebensmittelsicherheit (LGL) said “In no case is Noni Juice better than orange-juice or apple-juice or any other fruit juice. We have measured the concentrations of vitamins and minerals, including anti-oxidants, and they all fall within similar ranges at which point any proclaimed beneficial health improvements can not be attributed”.

Liver damage because of Noni? Noni Juice is quite expensive, a price for a liter being a little over 50 Euros are no exception. The LGL has tested 15 Noni Juice products from different manufacturers and concludes that many of the products, contrary to the claims made by manufacturers, often only contain about 20 percent of pure noni juice and that the rest is mainly water. And so many of the expensive noni juices from the South Pacific can even cause damage to the liver. “We have learned from Austria that acute hepatitis has been linked to the drinking of Noni but that further study is needed for any further conclusions”, according to Vera Landner of the LGL.